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Project overview
  • Lead Organisation

    Ipsos Social Research Institute


    Artarmon, New South Wales

    ARENA Program

    Australian Solar Institute

  • Start date

    12 December 2012

    End date

    3 March 2015

  • Project Partners
    This renewables project was completed on 3 March 2015.


The Utility-Scale Solar Installations project involved undertaking comprehensive research to develop an understanding of the public knowledge and attitudes towards utility-scale solar projects.

Key results

The project met its objective of achieving a comprehensive understanding on the public’s attitude towards the development and use of solar energy including the development of utility scale solar installations.

The best practice guidelines and summary guidelines will assist the solar industry in identifying the key areas for consultation. These include outlining the economic, social and environmental benefits as well as planning and operational requirements. These consultative processes will assist in reducing some of the approval and regulatory barriers and expedite the development of utility scale solar projects.


The Utility-Scale Solar Installations project acknowledges that past research undertaken by Ipsos SRI indicates broad support within the community for development of solar energy and a need to develop a comprehensive view on the public’s knowledge and attitudes towards utility-scale solar specifically.

This study set out to inform industry’s understanding of:

  • public perceptions of the cost of alternative methods of energy generation
  • public perceptions of the role of solar energy as a source of energy for Australia
  • drivers and barriers to the acceptability of utility-scale solar installations.

There has been a lack of guidance and information for solar energy project developers on the most appropriate practices and procedures to use in achieving a social license to operate for large scale solar projects.

Project innovation

No comprehensive research into public perceptions of the acceptability of utility-scale solar installations has been undertaken in Australia or internationally.

This research used both qualitative and quantitative research methods to break new ground in setting out the preconditions and best practice principles for community consultation that will help the solar industry streamline the project development process, thereby assisting in the development and acceleration of solar projects in Australia.


Understanding the necessary preconditions for community acceptance (also known as a social license to operate) will advance the commercial deployment of solar energy by allowing the industry to:

  • anticipate public concerns about utility-scale installations
  • prioritise communications to address the benefits and perceived drawbacks of solar energy
  • facilitate standard development processes that allow more installations to be undertaken
  • implement effective engagement plans in communities near installations
  • design installations that meet stakeholder requirements

By reducing headwinds in project implementation, the outcomes of the research will facilitate a reduction in the transaction costs involved in utility-scale solar projects.

Last updated 29 January 2021
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